Wendy Stubbs - Lecturer
Organisations are increasingly recognising that their policies and practices contribute to social and environmental degradation and, as a result, they have started to adopt some elements of sustainability into their business practices. 
Research interests
- Corporate social and environmental sustainability
- corporate social responsibility
- sustainable business models
Sustainability is emerging as a key issue for organisations in the 21st century. Organisations are increasingly recognising that their policies and practices contribute to social and environmental degradation and, as a result, they have started to adopt some elements of sustainability into their business practices. Nevertheless, significant doubts have been raised as to whether the current activity by organisations is enough to arrest, and reverse, the ecological and social degradation caused by business activity. An increasing number of scholars argue that sustainability and the dominant social paradigm (the neoclassical economic growth model) are fundamentally incompatible. The traditional management paradigm is based on the neoclassical model and was developed for the industrial society. As such, it is inherently limited in its ability to effectively address ecological and social degradation. My research focuses on developing new models of business where sustainability is intrinsic to the model.
My Teaching:
GES2420 Environmental Policy and Management
ENV437E Corporate Sustainability Management.
ENV441E Sustainability Measurement
MBA5080 Corporate Sustainability: The Business Case (Master of Business Administration, BusEco)
Recent publications and conference papers
Stubbs, W. 2003. Development of a Business Model Based on the Values and Principles of CSR and Sustainability: An Alternative to the Economic Business Model. In P. Lewellyn, & S. A. Welcomer (Eds.), Proceedings of the Fourteenth Annual Meeting of the International Association for Business and Society: 91-96.
Stubbs, W. 2004a. Is it time for a new business model? From a wealth maximisation model towards a human development model. Paper presented at The Third International Society of Business, Economics and Ethics (ISBEE) World Congress, July 14-17, The University of Melbourne, Australia.
Stubbs, W. 2004b. The journey to sustainability: a case study of one manufacturing company’s experiences. Paper presented at the Innovating CSR Conference, May 14, Monash University Caulfield, Australia.
Stubbs, W. 2004c. Towards a Business Model of Sustainability: A Case Study of Human and Ecological Sustainability Initiatives at a Manufacturing Company. In K. Strong (Ed.), Proceedings of the Fifteenth Annual Meeting of the International Association for Business and Society: 147-151.
Stubbs, W. 2005. Can organisations be sustainable in a neoclassical world? A study of one organisation's experience. Paper presented at The Academy of Management Annual Meeting, August 5-10, Honolulu, Hawaii USA.
Stubbs, W. 2006. Is it time for a new business model: Envisioning a 'human development' model that promotes global justice and global prosperity. Australian Journal of Professional and Applied Ethics, 8(1): 110-121.
Stubbs, W., & Cocklin, C. in press. Cooperative, community-spirited and commercial: Social sustainability at Bendigo Bank. Corporate Social Responsibility & Environmental Management.
Stubbs, W., & Cocklin, C. in press. An ecological modernist interpretation of sustainability: The case of Interface Inc. Business Strategy and the Environment.
Education
PhD Monash University (2006)
MBA Wharton Business School, University of Pennsylvania, USA (1994)
B.App.Sci (Computing Science) (1st class honours) UTS (1984)
Room No: S123, Menzies Building
Telephone No: +61-3-9905 2915
E-mail: wendy.stubbs@arts.monash.edu.au