Commercial Research
GRIS provides a competitive, quality research service for government, community and private organisations, with a strong awareness of ethical standards and confidentiality requirements. The team of highly skilled staff has many years of experience in commercial research and data collection with a comprehensive understanding of a range of research methodologies. In addition, GRIS can call on a network of experience casual staff, trained in telephone interviewing, coding and data entry.
GRIS also has access to the expertise of academic researchers at the Gippsland campus of Monash University and regularly undertakes collaborative research with other Monash Staff.
Our Research capabilities include:
- CATI (Computer-assisted telephone interviewing)
- Questionnaire design and distribution
- Data coding, entry and analysis using a range of statistical packages
- Qualitative methodologies including in-depth interviews and focus groups
- Data presentation and report writing.
Our Information services provide:
- Statistical profiles of the Gippsland municipalities
- Customer
enquiry service (by phone, fax
or e-mail)
- A range of information about Gippsland on a two-tier website
- Client-focused tailored data profiles.
Many organisations have benefited from our research capabilities to evaluate new business possibilities or identify opportunities to better serve existing clients. Some of our clients also use our services to track changes in public concerns or attitudes. For the new or expanding business GRIS carries or can access data on a broad range of population details, including breakdowns by age or salary groups.
All research is designed to meet the specific needs of the client.
GRIS is happy to discuss your situation and evaluate how research could help you.